Our collection

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Diane Legrand

hem's-bridal

Herm's Bridal

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Mark Lesley

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True Bride

Welcome to Smart Brides


We are an award winning bridal boutique located in Portlaoise, Co. Laois.

On a visit to Smart Brides our passionate and knowledgeable style consultants will ensure every new bride to be has the personal and professional experience they wish for. We want to help you find your one special dream dress for your most memorable day.

“Creating the perfect bridal experience is what we aim to achieve, affordable luxury and exceptional customer care is what can be expected by each and every visitor to our boutique.”

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When you book your appointment

you will be assigned your own personal bridal consultant.

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Our Brides